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The Cardinal

Advertise with trusted local journalism reaching Bucks County, Lehigh Valley, and Carbon County.

advertising@thecardinal.online(267) 824-2412

Advertising

  • Web Advertising
  • Extended Network
  • Print Editions
  • Newsletter
  • Travel Guide
  • Sponsored Content

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Local business owners
Local advertising that works

Put your business in front of 50,000+ local readers.

The Cardinal is the trusted local news source for Bucks County, the Lehigh Valley, and Carbon County. Advertise on the website, in print, in our newsletter, and in our travel guides.

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50,000+

Monthly readers

10,000+

Newsletter subscribers

3 Editions

Monthly print distribution

Since 2021

Trusted local journalism

Advertise where locals already are

Five ways to reach the community. Mix and match, or let us build the right plan for your goals and budget.

Web Advertising

Industry-targeted placements that reach locals the moment they are looking for what you sell.

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Extended Network

External lead-gen pages built per service, per county, to own "best in town" searches.

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Print Editions

Full-color ads in three monthly print editions across the region.

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Newsletter

Get in front of 10,000+ engaged subscribers every week.

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Travel Guides

Annual guides distributed to 50,000+ visitors and locals.

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Sponsored Content

Editorial-style features, video, and social that tell your story.

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Web advertising

Built for your industry

We put your business in front of locals at the exact moment they are searching in your category. Pick your industry to see packages and pricing.

FoodHome ServicesRecreationEventsPetsShoppingHealthcareWellness & FitnessBeauty & Personal CareReal EstateProfessional ServicesOther Local Businesses
See all web advertising

Web packages

Three ways to win online. Choose your industry and we target your category automatically.

Web Spotlight

$149/mo

Get found by locals searching in your industry. Third position: 20% of ad rotations in your category and county.

  • 20% share of ad rotations in your category and county
  • Sponsored placement on your directory category page
  • Sponsored result on searches in your category
  • Premium business profile (photos, hours, links)
  • Performance analytics dashboard
  • 3-month minimum; save with 6 or 12-month terms
Choose your industry
Best Value

Web Featured

$349/mo

Multi-placement exposure across the moments that matter in your industry. Second position: 30% of ad rotations in your category and county.

  • Everything in Spotlight
  • 30% share of ad rotations in your category and county
  • Homepage sponsored module, targeted to your category
  • Sponsored answers in the directory chatbot
  • Sponsored placement on the events page
  • One sponsored social post per month
  • Advanced analytics
Choose your industry
Exclusive

Category Leader

$699/mo

Own your category. First position: the largest share of ad rotations, 50% in your category and county.

  • Everything in Featured
  • 50% share of ad rotations: the top position in your category and county
  • Exclusive Title Sponsor of your category hub
  • "Presented by" branding on the category page
  • One sponsored article or business interview per quarter
  • Monthly mention in the newsletter
  • Top priority across all sponsored placements
  • Dedicated customer success representative
Choose your industry

Why advertise with The Cardinal?

Local Reach

Your message reaches engaged community readers who live, work, and shop locally across Bucks County, the Lehigh Valley, and Carbon County.

Trusted Platform

The Cardinal has earned the community’s trust as an independent local publication since 2021. That trust extends to the businesses we feature.

Measurable Results

Track impressions, clicks, and engagement from your advertiser dashboard so you always know what your investment delivers.

What our advertisers say

“Since advertising with The Cardinal, we have seen a real jump in new customers. People walk in saying they saw us online. It is the best local marketing we have done.”

Maria Gonzalez

Owner, La Cocina Restaurant, Doylestown

“The sponsored article alone brought in more calls than a month of social media ads. Worth every penny for our plumbing business.”

Tom Brennan

Brennan & Sons Plumbing, Quakertown

“The Cardinal’s team helped us craft a message that resonated. Our annual fundraiser saw record attendance after running their promotion.”

Sarah Whitfield

Executive Director, Lehigh Valley Arts Council

Not sure where to start?

Answer a few quick questions and we will match you with the right package, or talk it through with our advertising team.

Find your packageBook a call